American Express has brought the “Small Biz Saturday” phenomenon to Philadelphia, and local boutiques in Manayunk are getting on board. It’s a win win: customers get great deals on all sorts of things, like bridal dresses up to 90 percent off at Nicole Miller Boutique, while store owners get exposure and foot traffic that they might not be typically used to.
The idea is to ‘shop small but think big.’ Nicole Miller Boutique for example is offering free gift wrapping, and anyone who uses their Amex card gets a $10 gift card.
Another business hopping on board is Worn Yesterday, a children’s boutique.
“In a economy where a lot of people are ordering online, being able to find out there are small businesses in your neighborhood helps small businesses do business,” says owner Davida Levin.
Her store is offering a deal on kids designer rain boots – typically $40, they’re selling for $15.99 a pair.
Take a look and gear up for Small Business Saturday following Thanksgiving on November 30.