To coincide with World Cup action, Twitter has announced some exciting features to make watching soccer matches more interactive for fans all over the world. One of the cooler features is the “hashflag” that is being re-introduced. To “hashflag” during the World Cup, users make a # followed by a three-letter country code (FRA, GER, BRA, etc.).
Example of hashflags:
There’s lots of other great ways to follow the action you can read about here.